Information management plays a critical role in supporting strategic business initiatives. Despite the apparent value of providing the data infrastructure for these initiatives, many executives question the economic feasibility of business intelligence (BI). This requires information professionals to calculate and present the business value of BI in terms business executives can understand. Unfortunately, most IT professionals lack the knowledge required to develop comprehensive cost-benefit analyses and return on investment (ROI) measurements.

This session provides a framework to help IT professionals research, measure, and present the economic value of a proposed or existing information initiative. The session will provide practical advice about how to calculate ROI, which formula to use, and how to collect necessary information.

You Will Learn

• How to justify business intelligence with ROI
• How to calculate ROI, NPV, IRR, and break even—the most common forms of ROI
• How to adapt a methodology in your information management program that includes ROI attainment and measurement

Geared To

• project managers, business sponsors, business data owners, lead architects; anyone with a role in BI/DW programs who contributes to project justification; BI/DW managers and leaders seeking to increase the value and business impact of a BI program.